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Influential - A Global Leader in Influencer Marketing
Optimizing the smartest AI-powered data, Influential precisely matches brands to influencers to reach new audiences for unmatchable measurable results.
Influential - A Global Leader in Influencer MarketingOur Privacy Policy has changedWorkAboutCreatorsCareersNewsSign InWork With UsMenuCloseWorkAboutCreatorsCareersNewsTerms of ServicePrivacy PolicyYour California Privacy ChoicesHelp DeskSign InWork With UsCloseReady to create impact?Let's set up a 30-minute call. We'll explain how we can use comprehensive transparent data and AI to connect your brand with the right audience using the right influencers to drive real-world results.First NameLast NameEmailJob TitleCompany NameTell us what you're looking for....How did you hear about us...Let's GoThe Unrivaled Global Leader In Influencer MarketingUsing the industry’s richest data, powered by the smartest AI, we precisely match brands with the right talent to reach the right audiences to drive business impact. Let's Join ForcesAlways-on platformPowered by IBM WatsonHuman passion meets AISeamless client workflow100B+ data points searchedDeep creator + content insightsMost granular influencer searchComprehensive audience analysisEngagement analysisPsychographic analysisAI image recognitionReal-time reportingTrusted by over 60% of the Fortune 500$1+ BillionInfluencer Campaigns15+ Millioncreators in networkAPI PartnersWith all major social media platformsGet the Most From Influential01The Most Advanced AI PlatformCreator Discovery via:Brand Match:93%PersonalityAdventurousnessExcitementHarmonyOur platform, Captiv8, unifies creator discovery, campaign execution, and performance intelligence. Consistently ranked the #1 enterprise influencer marketing platform, Captiv8 combines AI powered technology with deep API integrations to provide access to 15+ million creators and the insights brands need to build authentic partnerships and drive measurable results.Computer VisionWe conduct image analysis of photo content for objects, actions, emotions, and brand logo detection. Findings are then made searchable in our platform.AI ModelingWe deploy AI models that leverage advanced natural language processing to segment and categorize creator profiles, ensuring optimal brand alignment and audience engagement.Data Science/Machine LearningWe apply machine learning models to 10+ years of influencer campaign performance metrics, pinpointing the most effective creators for your brand based on parameters that matter most to you.The Most Robust ResultsImpressions10.2MPositive Sentiment90%Online Sales$2.5MIn-Store Sales$567KConversion Rate5.68%Influential campaigns have resulted in $2.5B in measurable sales for our partners. We deliver unrivaled ROI through our breadth of measurement solutions and customized approach.The Most Trackable ConversionsOur preferred partnerships with Circana, Advantage Solutions, Amazon, and /LiveRamp allow us to track conversions across every online and offline metric.The Most Impressive ROIFrom custom brand list studies, MMM integration, Online and Offline Sales Lift studies, to eCommerce/Affiliate Tracking, our breadth of measurement capability allows for custom approach to ensure alignment with brand’s marketing KPIs across campaigns.The Most Effective OptimizationsBased on a decade of historical learnings, we strategically utilize real-time creative and audience-targeting optimizations to precisely and effectively disrupt audience buying behavior.The Leaders in Influencer MarketingSeamless CollaborationDetailed Campaign ReportingBreakthrough CreativeAlways-On OptimizationDedicated Campaign TeamWe bring together talent from diverse backgrounds—spanning tech, agency, and startup environments—united by a shared passion for influencer marketing. This unique blend of expertise equips us to lead our client partners' influencer marketing strategies and drive measurable business outcomes.The Power of ExpertiseOur experts are organized around: Business Operations, Client Solutions, Creative, Creator & Campaign Management, Creator Relations, Finance & Legal, Performance Media, Product & Engineering, Revenue and Strategy & Analytics.The Largest Influencer Marketing DatasetOur experts bring a decade of experience, we use machine learning on over ten years of campaign data, 100 billion data points, to identify the best creators for our client’s brand.The Most Streamlined Process & PlatformOur AI-powered platform creates a seamless workflow experience for our partners to easily view and approve all content and communications throughout the campaign.Ready to Create Impact?Let's Team Up02It’s either Influential or it’s not.Influencer marketing isn’t simple.We just make it feel that way. With expert insights from the most experienced team with a finger on the pulse of culture. Where human perception meets best-in-class machine learning.Strategic PartnershipsInfluential creates partnerships that deliver value and growth. Leading with the world’s biggest media, marketing and technology partners, empowers our clients to disrupt and establish deep connections in culture through:Diverse MarketingBroadcast IntegrationsCommerce/RetailPlatform First-LooksScaled ContentCommitment to DEIInfluential has always championed diversity and inclusion. Over the last decade, we've directed $100M+ in payouts to diverse creators through Black-owned and multicultural media companies. Accelerating the discovery and equitable compensation of creators from underrepresented backgrounds is our passion.91% of Influential campaigns featured at least one diverse creator57% campaigns featured a majority of diverse creators70% of our TikTok campaigns feature diverse creators. Beating the platform’s benchmark by 10%.Preferred partner of Group Black, UMG, ESSENCE, Black MenswearUnlock Top TalentSecure leading talent in entertainment and sports without the standard friction or hassle thanks to Influential’s numerous preferred partnerships.Enjoy access to elite WME celebrity talent at our preferred ratesAn exclusive partnership with all 1,200 active MLBPA playersWork with 150K NCAA athletes via Teamworks, our dedicated in-house NIL deskCampaigns03We influence culture just as much as we influence ROI.CampaignsView AllBlack Founded Brands Dominate The Big ScreenWalmartFashion & BeautyCampaignsView AllChocolate Lava Big CupReese'sFood & BeverageCampaignsView AllStars, Stories & Serious ConversionsExperianBanking & FinanceTestimonials04e.l.f."It is not every day that you meet fellow bold disruptors with kind hearts like Chris and Ryan. They contribute tangible value to your brand(s) while also being a pleasure to work with. Influential’s platform, data, and insights are on another e.l.f.ing level. I highly recommend Influential to supercharge your marketing efforts."Kory MarchisottoChief Marketing OfficerBig Brothers & Sisters"Thanks to the Influential team's expertise and hard work, we were able to reach a wider audience than ever before during our Big Draft campaign and connect new voices to our mission. Their thoughtful approach to influencer selection and content creation resulted in engaging and impactful posts that encouraged new followers to get involved with our organization and make a difference in the lives of young people in need."Artis StevensPresident & CEOSpark Foundry"The influential team has proven to be a true partner, not a vendor. They come from a place of yes, and get creative to adapt their offerings and working model to meet the needs of our clients."Steve BirnbaumEVP, Managing DirectorHyundai"The only thing I said after the team reviewed the results was, can we triple it next year?"Dean EvansChief Marketing OfficerIRi"Innovative campaigns like these from Influential allow marketers to go beyond basic measurements like post engagement and impressions and dive into more sophisticated metrics like sales lift, return on ad spend and halo effects."Nishat MehtaPresident of MediaWME"After conducting due diligence among social-analytics players, WME determined that Influential has engineered a perfect place for brands and talent to ultimately find each other, in a pretty compelling way. It struck us that there's nothing really like this out there."Chris JacqueminHead of DigitalReady to Create Impact?Work With UsWorkAboutCreatorsCareersNewsSign InWork With UsTerms of ServicePrivacy PolicyYour California Privacy ChoicesHelp DeskPayment Support[email protected]General Info[email protected][email protected][email protected]© 2026 Influential. Influential is a registered trademark of The Influential Network, Inc. With Watson is a trademark of IBM Corporation.Cookie SettingsSign up to our Newsletter
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https://influential.co

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Optimizing the smartest AI-powered data, Influential precisely matches brands to influencers to reach new audiences for unmatchable measurab...