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Home - 4se4se enables sports executives to identify new markets, uncover new fans and stimulate new ideas across all revenue streams, hosted by Sports Business Journal and Leaders in Sport.Home - 4se May 20-21, 2025 NEW YORK CITYRegister Today Hear From Industry leaders and innovators who are reshaping the future of sports and entertainment.Discover how teams, brands and athletes are leveraging fashion, entertainment, music and cross-industry collaborations to engage fans, expand reach and drive new revenue streams in an evolving marketplace.▪ Revenue & Growth Strategies ▪ The Modern Fan ▪ Athlete Empowerment ▪ Fashion & Merchandising ▪ Digital Content & Storytelling Discover why 4se is the premier destination for visionary leaders, groundbreaking creatives and industry pioneers to come together toredefine the future of sports, entertainment, fashion and culture.The program will also assess trends in brand strategy and tactics as it pertains to:▪ Emerging Trends: Insights on the biggest issues and opportunities in sports and entertainment partnerships.▪ Digital Content & Emerging Platforms: Learn how sports properties are using storytelling to expand fan engagement and monetize intellectual property to attract fans across multiple platforms and the impact of media crossovers.▪ Fashion’s Role in Sports Growth: How the NFL is using fashion to attract younger fans and broaden its brand appeal.▪ The Evolution of Athlete Branding: Lessons from legendary sports agent David Falk on athlete-business partnerships and NIL impacts.▪ Cross-Industry Brand Strategies: How brands like Samsung Mobile and Unrivaled maximize ROI through cross-industry collaborations.▪ Creating Engaging Content for Modern Fans: Best practices from top media personalities and content creators.HERE'S WHAT'S IN STORE FOR YOU.MONDAY MAY TUESDAY MAY 21WEDNESDAY MAY 22Evening Happy Hour (Invite-Only)Full day of content4se After Hours - Music, drinks, networkingFull day of contentProgram concludes2024 Sports Business Awards**Passes sold separatelyMONDAY, MAY 20Evening Happy Hour (Invite-Only)TUESDAY, MAY 21Full day of content4se After Hours - Music, drinks, networkingWEDNESDAY, MAY 22Full day of contentProgram concludes2024 Sports Business Awards (Passes sold separately)2025 Program VenueChelsea Industrial535-551 W 28th St, New York, NY 10001Additional Venue Info2025 Program VenueChelsea Industrial535-551 W 28th St, New York, NY 10001Additional Venue Info2025 SpeakersSee 2025 Speakers Here2025 AgendaView the Agenda HereWho Should Attend?Leagues - Teams - Consumer Brands - Agencies - Media Properties - Fashion - Music - Film - Production Houses — Senior Executives Leading — Marketing - Strategy - Revenue - Branding - Corporate Partnerships - Digital & Original Content - Entertainment Programming - Entertainment Marketing - Lifestyle Marketing - Sponsorship Marketing - Experiential Marketing - Influencer Marketing - Activation - Fan Experience - Premium TicketingAttendee SnapshotSpeak to the TeamPricingFull access passes to content and networking including 4se After Hours, the networking cocktail reception. On-site food and beverage included.Team / League / Brand / Entertainment PassTeams, leagues, events, retail brands, music labels, fashion houses and TV & movie production studios REGISTRATION$1,095REGISTERService Provider PassMedia, technology, fan experience, agency, ticketing, venue, social platform and sports betting organizationsREGISTRATION$1,595REGISTERVirtual PassREGISTRATION$295REGISTERSpeak to the TeamGroup Pricing of Three or More Special rates for groups of three or more from the same company are available for this event. To find out more, email attend@sportsbusinessjournal.com."If you think about sports and music, or sports and fashion, these are things that never been more intertwined."Chris Davis Chief Marketing Officer and SVP of MerchandisingNew Balance“Marketers see all these industries as very separate sections. But to the fan, and to the audience, it’s just one bucket of passion.”Jennifer Hills Co-Managing Director of GlobeUniversal Music Group"We know that there is basically no line between sports and music, specifically basketball and hip-hop."David Kelly Chief Business OfficerGolden State EntertainmentPartnersFOUNDING PARTNERWORKSHOP SPONSORLANYARD SPONSORBRONZE SPONSORBREAK SPONSORCOMPANY SHOWCASECOMPANY SHOWCASEOFFICIAL SIGNAGE PROVIDEROFFICIAL SOCIAL MEDIA SPONSORIN ASSOCIATION WITHIN ASSOCIATION WITHWant to be involved in 4se?For information on sponsorship opportunities, please email advertise@sportsbusinessjournal.com© 2024 Leaders Group. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.Become an industry insiderSUBSCRIBE NOWPrivacy PolicyUser AgreementCookie StatementCalifornia Privacy RightsAd Choicesenen1773108651https://4-se.com

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