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Audience Is Everything®A global leader in audience insights, data and analytics, Nielsen shapes the future of media with accurate measurement of what people listen to and watch.Audience Is Everything® Audience Is Everything® Solutions▼ Audience measurement Audio measurement Cross-media measurement Digital measurement Streaming measurement TV measurement Media planning Audience segmentation Competitive intelligence Scenario planning Marketing optimization Marketing outcomes Sports & games Content metadata Audio metadata Sports metadata Video metadata Contextual video data Featured Nielsen ONE Media is more complex than ever. Discover the future of cross-media measurement with Nielsen ONE. Insights▼ Type Articles Case Studies Perspectives Podcasts Reports Videos Webinars Topic Advertising Audiences Digital & technology Marketing performance Media Sports & gaming TV & streaming Featured Top 10 rankings Explore what consumers are watching, playing and listening to around the world. 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Explore Now The data behind the 2024 U.S. Election Discover the American media and ad trends ahead of the 2024 presidential election in our new data hub. Explore Now Solutions Connecting you to audiences, growth and new opportunities. See all solutions Featured product Nielsen ONE One clear view of your audience, brought together in one seamless platform. Learn more Audiencemeasurement Know everything about your audiences with our cross-platform measurement data of the entire population and its shifting habits. Explore Media planning Power your planning and invest where it matters with comprehensive data that shows where, when and how to meet your audiences. Explore Marketing optimization Maximize your ROI by understanding how your advertising and marketing reaches and impacts audiences. Explore Gracenote content metadata Connect audiences with the TV, movie, sports, music and podcast content they’ll love. Explore See all solutions Insights Stay ahead of media’s evolution with our timely insights. Featured The Gauge Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a… Featured 2024 AnnualMarketing Report Maximizing ROI ina fragmented world Discover how global marketers are allocating budgets, measuring success and what these trends mean for your own impact planning. Marketing performance 2mins read Featured The Gauge Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a… 10mins read Featured Report Reaching Asian American Audiences 2024 Understanding the media preferences of Asian American, Native Hawaiian and Pacific Islanders is critical to resonating in… Audiences 5mins read See all insights People Real people are always at the heart of our data.  750K+ People around the world participate in our panels Backed by real people, our global panels provide critical data validation and ensure representation. Panels  13K+ Employees power our business globally Our passionate workforce drives a better media future across 57 countries.  Careers  14 Business resource groups champion an inclusive culture Members of these groups help us bring our best to the communities we measure. Diversity, equity and inclusion Stay in the loop Keep up-to-date with our weekly newsletter, Media Pulse. Notice: JavaScript is required for this content. 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