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In-Game Advertising Company | Activision Blizzard Media | HomeWhere brands and players connect. Activision Blizzard Media delivers fan-first, insights-led in-game advertising.In-Game Advertising Company | Activision Blizzard Media | Home Jump to content Activision Blizzard Media Ad Solutions Overview Video Ads Playable Ads Starcade Studios Ad Performance Measurement Advertise With Us Insights Overview Gaming Audience Gaming Research Case Studies Advertise With Us Blog Resources Overview Media Kit Ad Specs Advertise With Us About Advertise With Us Advertise With Us GOOD STUFF COMING YOUR WAY Fill out the form below to download the content. Step 1 of 2 Let's start with the basics... Your email Your company Next GOOD STUFF COMING YOUR WAY Fill out the form below to download the content. Step 2 of 2 Now, Tell us who you are... 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First name Last name Job title Accounting Airlines/Aviation Animation Apparel & Fashion Arts & Crafts Automotive Aviation & Aerospace Banking Broadcast Media Communications Computer & Network Security Computer Games Computer Hardware Computer Software Consulting Consumer Electronics Consumer Goods Consumer Goods - Alcohol Consumer Goods - Cigarettes Consumer Services Cosmetics Defense & Space Design Education E-Learning Electrical/Electrical Manufacturing Electronics Energy Engineering Entertainment Entertainment - Casinos Environmental Environmental Services Events Services Finance Financial Services Food & Beverages Fund-Raising Furniture Government Government Administration Government Relations Healthcare Health, Wellness, Fitness Higher Education Hospitality Individual & Family Services Information Technology and Services Insurance International Affairs Internet Investment Management Law Enforcement Legal Services Leisure, Travel & Tourism Luxury Goods & Jewelry Manufacturing Market Research Marketing & Advertising Media Medical Devices Medical Practice Mental Health Care Military Motion Pictures and Film Museums and Institutions Music Newspapers Non-Profit Online Media Package/Freight Delivery Performing Arts Pharmaceuticals Philanthropy Primary/Secondary Education Printing Professional Training & Coaching Program Development Public Policy Public Relations and Communications Public Safety Publishing Real Estate Recreation Renewables & Environment Research Restaurants Retail Shipping Sporting Goods Sports Staffing and Recruiting Supermarkets Technology Telecommunications Think Tanks Utilities Veterinary Wine and Spirits Writing and Editing Other Industry United States United Kingdom Canada France Germany Italy Spain Afghanistan Åland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bosnia and Herzegovina Botswana Bouvet Island Brazil British Indian Ocean Territory British Virgin Islands Brunei Bulgaria Burkina Faso Burundi Cambodia Cameroon Cape Verde Caribbean Netherlands Cayman Islands Central African Republic Chad Chile China Christmas Island Cocos (Keeling) Islands Colombia Comoros Congo Cook Islands Costa Rica Cote d'Ivoire Croatia Cuba Curaçao Cyprus Czech Republic Democratic Republic of the Congo Denmark Djibouti Dominica Dominican Republic East Timor Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Falkland Islands Faroe Islands Fiji Finland French Guiana French Polynesia French Southern and Antarctic Lands Gabon Gambia Georgia Ghana Gibraltar Greece Greenland Grenada Guadeloupe Guam Guatemala Guernsey Guinea Guinea-Bissau Guyana Haiti Heard Island and McDonald Islands Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libya Liechtenstein Lithuania Luxembourg Macau Macedonia (FYROM) Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Moldova Monaco Mongolia Montenegro Montserrat Morocco Mozambique Myanmar (Burma) Namibia Nauru Nepal Netherlands Netherlands Antilles New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Island North Korea Northern Mariana Islands Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Pitcairn Islands Poland Portugal Puerto Rico Qatar Réunion Romania Russia Rwanda Saint Barthélemy Saint Helena Saint Kitts and Nevis Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa San Marino Sao Tome and Principe Saudi Arabia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon Islands Somalia South Africa South Georgia and the South Sandwich Islands South Korea South Sudan Sri Lanka Sudan Suriname Svalbard and Jan Mayen Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Togo Tokelau Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Tuvalu U.S. Virgin Islands Uganda Ukraine United Arab Emirates United States Minor Outlying Islands Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Wallis and Futuna Western Sahara Yemen Zambia Zimbabwe Select your country State I agree to receive communications from Activision Blizzard Media Previous Submit By clicking “Submit,” you consent to allow Activision Blizzard Media to store and process the personal information submitted above in order to provide you the content and/or service(s) requested. 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Your email I agree to receive communications from Activision Blizzard Media Terms and Conditions Privacy Policy SIGN UP Thanks for Signing up Keep an eye on your inbox for future gaming insights. Advertise With Us Let's Start By Getting Connected Contact Us IN-GAME ADVERTISING FOR A LEANED-IN AUDIENCE Activision Blizzard Media delivers high-performing, in-game advertising for brands looking to grow their audiences within proven, brand-safe environments. Learn More The Many Ways We Play Whether you play on mobile, PC, console, portable, or a mix, how you choose to play can say a lot about you both in and outside the game. Learn about six player segments in our latest research. Learn More Starcade Studios Starcade Studios transforms your brand's vision into compelling in-game ad experiences. Making your brand the star of the show. Learn More Playables Playables are premium branded interactive games designed to capture your audiences' attention and drive your brand goals. This format, similar to our Rewarded Video, is opt-in and seamlessly integrated within the broader game experience. Learn More Our Audience LEARN MORE Our Insights LEARN MORE Our Games LEARN MORE Rollover Titles Above MORE THAN 1 IN 3 PEOPLE PLAY VIDEO GAMES GLOBALLY The gaming audience is a diverse and robust group that stretches across all ages, genders, and socio-economic groups. Our games are played and watched by a highly-engaged audience across mobile, console, and PC, making them an ideal match for your brand's targeted advertising campaigns. LEARN MORE 243 M MONTHLY ACTIVE USERS ACROSS KING MOBILE TITLES 58 % of USgamers areMultiplatform UNDERSTANDING GAMERS AND HOW THEY PLAY The gaming landscape is shifting, with more ways to play and new ways to engage. Get to know gaming and how to meaningfully connect with our players. LEARN MORE 84 % OF GAMERS PLAY MOBILE GAMES 68 % OF GAMER MOMS PLAY MOBILE GAMES ALMOST FIVE TIMES A WEEK UNMATCHED TITLES. UNRIVALED ACCESS. Bring your brand to life with rewarded in-game advertising in some of the most iconic titles in gaming and esports. Activision Blizzard’s legendary franchises are enjoyed by millions of players globally. LEARN MORE # 1 GROSSING FRANCHISE IN U.S. APP STORES (Candy Crush Saga) + 400 M CALL OF DUTY MOBILE DOWNLOADS INNOVATIVE AD SOLUTIONSFOR EVERY MOMENT Brand Safe Quality Content and Positive User Perception Boost visibility and awareness in brand safe, premium titles, and franchises. Rest assured that your ads and campaigns are in good hands. LEARN MORE Insights Driven Engage with Fans at Peak Moments Connect with new audiences through intelligent, player-initiated experiences. Work with our gaming experts to select the best ad formats and thoughtful in-game campaigns. LEARN MORE Optimized for Success Exceptional Reach, Frequency and Engagement Effectiveness measurement, creative testing and custom audience insights. We have a host of different ways to prove your in-game advertising success. LEARN MORE DISCOVER THE POTENTIAL Learn about our in-game offerings Ad Experiences A Better Game Plan Download the Activision Blizzard Media media kit to learn more about how to add gaming to your media plan. DOWNLOAD MEDIA KIT FAN-FIRST AD FORMATS FOR HIGH PERFORMANCE IN-GAME ADVERTISING The numbers speak for themselves 2.3x greater purchase intent than other digital publishers 98% Viewability vs. the industry average of 60% 4.4x greater awareness than other digital publishers Rewarded Video Player initiated engagement With our iconic portfolio of games, reach highly engaged players with turnkey media solutions. View more examples Playables Bring your brand to life Playables are premium, branded interactive games that fit seamlessly into iconic titles. View more examples Interactive End Cards Engagement that inspires action Our interactive end cards add powerful, branded in-game experiences. View more examples OUR INSIGHTS. YOUR ADVANTAGE. Our research is world-class, providing you with the best video game and esports media insights. View All Research Research The Many Ways We Play How people choose to play tells us a lot about who they are in and outside the game. Learn about six player segments and how best to reach them in our latest research. Read More Research The Engagement Game This report charts both gamers' and non-gamers' entertainment habits to understand how these routines have evolved, from time of day engagement, generational influences, second screening, and ad avoidance. Read More Research Meet the Millennial Gamers Take a closer look at one of the most dedicated, invested, and valuable gaming generations today. Read More Advertise With Us Level up your brand awareness with high performance advertising. With decades of experience and a legendary portfolio that includes iconic game franchises like Candy Crush™, Call of Duty®, World of Warcraft® and StarCraft®, we make it possible for brands to engage with hundreds of millions of active users all around the world. For media inquiries, contactabm@activision.com Step 1 of 2 Let's start with the basics... Your email Your company Next Step 2 of 2 Now, Tell us who you are and what you're interested in... First name Last name Job Title Accounting Airlines/Aviation Animation Apparel & Fashion Arts & Crafts Automotive Aviation & Aerospace Banking Broadcast Media Communications Computer & Network Security Computer Games Computer Hardware Computer Software Consulting Consumer Electronics Consumer Goods Consumer Goods - Alcohol Consumer Goods - Cigarettes Consumer Services Cosmetics Defense & Space Design Education E-Learning Electrical/Electrical Manufacturing Electronics Energy Engineering Entertainment Entertainment - Casinos Environmental Environmental Services Events Services Finance Financial Services Food & Beverages Fund-Raising Furniture Government Government Administration Government Relations Healthcare Health, Wellness, Fitness Higher Education Hospitality Individual & Family Services Information Technology and Services Insurance International Affairs Internet Investment Management Law Enforcement Legal Services Leisure, Travel & Tourism Luxury Goods & Jewelry Manufacturing Market Research Marketing & Advertising Media Medical Devices Medical Practice Mental Health Care Military Motion Pictures and Film Museums and Institutions Music Newspapers Non-Profit Online Media Package/Freight Delivery Performing Arts Pharmaceuticals Philanthropy Primary/Secondary Education Printing Professional Training & Coaching Program Development Public Policy Public Relations and Communications Public Safety Publishing Real Estate Recreation Renewables & Environment Research Restaurants Retail Shipping Sporting Goods Sports Staffing and Recruiting Supermarkets Technology Telecommunications Think Tanks Utilities Veterinary Wine and Spirits Writing and Editing Other Industry United States United Kingdom Canada France Germany Italy Spain Afghanistan Åland Islands Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bosnia and Herzegovina Botswana Bouvet Island Brazil British Indian Ocean Territory British Virgin Islands Brunei Bulgaria Burkina Faso Burundi Cambodia Cameroon Cape Verde Caribbean Netherlands Cayman Islands Central African Republic Chad Chile China Christmas Island Cocos (Keeling) Islands Colombia Comoros Congo Cook Islands Costa Rica Cote d'Ivoire Croatia Cuba Curaçao Cyprus Czech Republic Democratic Republic of the Congo Denmark Djibouti Dominica Dominican Republic East Timor Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Falkland Islands Faroe Islands Fiji Finland French Guiana French Polynesia French Southern and Antarctic Lands Gabon Gambia Georgia Ghana Gibraltar Greece Greenland Grenada Guadeloupe Guam Guatemala Guernsey Guinea Guinea-Bissau Guyana Haiti Heard Island and McDonald Islands Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libya Liechtenstein Lithuania Luxembourg Macau Macedonia (FYROM) Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Moldova Monaco Mongolia Montenegro Montserrat Morocco Mozambique Myanmar (Burma) Namibia Nauru Nepal Netherlands Netherlands Antilles New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Island North Korea Northern Mariana Islands Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Pitcairn Islands Poland Portugal Puerto Rico Qatar Réunion Romania Russia Rwanda Saint Barthélemy Saint Helena Saint Kitts and Nevis Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa San Marino Sao Tome and Principe Saudi Arabia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon Islands Somalia South Africa South Georgia and the South Sandwich Islands South Korea South Sudan Sri Lanka Sudan Suriname Svalbard and Jan Mayen Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Togo Tokelau Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Tuvalu U.S. Virgin Islands Uganda Ukraine United Arab Emirates United States Minor Outlying Islands Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Wallis and Futuna Western Sahara Yemen Zambia Zimbabwe Select your country Purchase media Get help with my media plan Learn more about your offering Have some of my questions answered Write an article or blog post What are you interested in? 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