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Multi-Channel Marketing Automation Software | Upland AdestraIncrease email marketing automation engagement through personalization, segmentation, and analytics with Adestra.Multi-Channel Marketing Automation Software | Upland Adestra 💡 NEW FEATURE: With Personas, optimise your conversions with AI-powered persona-based targeting. Learn More ProductsContact Center & Customer ServiceInGenius​ – Computer Telephony Integration (CTI) powering personalized customer service and unlocking your AI investment. eBook The Value of Connecting Your Phone System and CRM Case Study United Wholesales Mortgage Ignites Agent Productivity and Increases NPS with InGenius Request a Demo See InGenius in Action Learn More Panviva​ – Compliant, omnichannel AI-powered knowledge management for highly regulated industries. Blog How to Create a Knowledge Sharing Culture in Your Contact Center Podcast Learnings from Contact Center Leaders Request a Demo See Panviva in Action Learn More Rant & Rave – Customer engagement software that turns insight into action. Blog 5 Ways to Go Above & Beyond for Your Customers Case Study HomeServe Leverages Customer Engagement Software to Improve Customer Experience and Satisfaction Request a Demo See Rant & Rave in Action Learn More RightAnswers – Connected AI knowledge management for enterprise contact centers and help desks. Webinar Elevate Customer Service: Unveiling Our Next-Gen Search with AI eBook AI Guide for Contact Centers Request a Demo See RightAnswers in Action Learn More Content Lifecycle AutomationAccuRoute – Document capture, AI-driven processing, fax, and delivery for the enterprise. Datasheet Document Capture, Fax, and Workflow with Upland AccuRoute Case Study Post & Schell Digitizes Records and Sees Big Results Request a Demo See AccuRoute in Action Learn More BA Insight​ – Unlock and power enterprise AI investments, covering the core AI use-cases of search, discovery, augmentation, generation, and delivery. Datasheet Intelligent Web-Like Search to Improve Employee Productivity Case Study California Consulting Firm Transforms Information Access with Simplified Search. Request a Demo See BA Insight in Action Learn More FileBound – AI-enhanced workflow automation and secure document management. Blog 11 Key Steps to a Successful Digital Transformation Report FileBound Named Leader in ECM Data Quadrant Request a Demo See FileBound in Action Learn More Intelligent Capture – Cloud-based document capture, AI-driven processing, and delivery for the enterprise. Datasheet The Value of Upland's AI-enabled Cloud Capture Blog 5 Reasons Capture Technology is Driving Digital Transformation Request a Demo See Intelligent Capture in Action Learn more InterFAX​ – Secure cloud-based fax service for AI-enablement. Datasheet Secure Cloud Faxing with Upland InterFAX Request a Demo See InterFAX in Action Request a Free Trial Get 30 days* of Free Credits Now Learn More Objectif Lune – Optimize transactional and promotional documents, and automate manual processes. eBook Digitize, Optimize, and Automate Your Most Important Documents Datasheet Objectif Lune Connect Overview Request a Demo See ObjectifLune in Action Learn More Qvidian – AI-powered RFP response and proactive sales proposal creation software to win new business faster. Blog 5 Signs You Need RFP Automation Software ROI Calculator Calculate your RFP Automation RPOI with Qvidian Request a Demo See Qvidian in action Learn More Digital & Mobile MarketingAdestra – Multichannel marketing automation. Case Study How Immediate Media Co. gave BBC Good Food Consumers a Personalized Email Experience eBook Your Ultimate ESP Migration Guide Request a Demo See Adestra in Action Learn More Kapost – Create and distribute content to convert buyers. Blog Implementing Full-Funnel Content Case Study Commvault Defines the Difference Between Making Content and Making Content Work Request a Demo See Kapost in Action Learn More Localytics – Drive engagement, loyalty, and conversions on mobile apps. Blog Mobile App Strategies to Grow Customer Loyalty On Demand Webinar How to Create Personalized Campaigns that Deliver Big Results Request a Demo See Localytics in Action Learn More Mobile Commons​ – Texting software for fundraising and advocacy. Blog Top 10 SMS Marketing Statistics Nonprofits Need to Know eBook Buyer’s Guide to Text Messaging Software Request a Demo See Mobile Commons in Action Learn More PostUp​ – AI-powered email and newsletter software for media and publishing companies. eBook Supercharge Your Email List: 6 Proven Tactics for Publishers & Media Organizations Blog Expand Your Audience and Grow Revenue Through Targeted Email Request a Demo See PostUp in Action Learn More Second Street​ – AI-assisted interactive promotions & contests software. Seller's Guide The Media Seller’s Guide: Interactive Retail Promotions Case Study How Second Street Helped Boone Newspapers Drive $1.2MM in Revenue Using Digital Ballots Request a Demo See Second Street in Action Learn More Waterfall – Mobile messaging for enterprises and brands. Video See what Waterfall Can Do For You Blog 4 Ideas for Triggered SMS Campaigns Request a Demo See Waterfall in Action Learn More IT and Supply Chain ManagementCimpl​ – Simplify technology expense management for telecom, mobility, and cloud. Blog 5 Best Practices in Technology Expense Management (TEM) On-Demand Webinar Optimize and Reduce Your Cloud Costs in 30 Days or Less! Request a Demo See Cimpl in Action Learn More ComSci – Optimize IT investments to support business growth. Blog What Is a Bill of IT and Why Is It Important? Whitepaper Find The IT Financial Management Software That Fits Your Needs Request a Demo See ComSci in Action Learn More Ultriva – Manufacture what your customers need when they need it. Datasheet Balance Supply Chain Planning and Execution with Upland Ultriva Case Study Trane Technologies Improves Supply Chain Visibility, Collaboration, and Execution Request a Demo See Ultriva in Action Learn More Knowledge Management​BA Insight​ – Unlock and power enterprise AI investments, covering the core AI use-cases of search, discovery, augmentation, generation, and delivery. Datasheet Intelligent Web-Like Search to Improve Employee Productivity On-Demand Webinar A Law Firm’s Playbook for Implementing Enterprise Search Request a Demo See BA Insight in Action Learn More Panviva​ – Compliant, omnichannel AI-powered knowledge management for highly regulated industries. Whitepaper Switch Your Contact Center Into High Gear with Consistent Knowledge Built for Compliance Infographic Customer Service Metrics for Omni-channel Customer Journeys Request a Demo See Panviva in Action Learn More RightAnswers – Connected AI knowledge management for enterprise contact centers and help desks. Blog The Importance of Knowledge Management Systems by the Numbers Blog 5 Essential Features of a Modern Knowledge Management Platform Request a Demo See RightAnswers in Action Learn More Project ManagementEclipse PPM – Set priorities, manage resources, and get things done. Blog 5 Major Benefits of Implementing a Project Portfolio Management Solution Case Study Eclipse PPM helps Georgia State University’s IT department excel in project governance. Request a Demo See Eclipse PPM in Action Learn More PowerSteering – Oversee transformation and continuous improvement projects from idea to execution. Blog Three Pillars to Continuous Improvement Case Study Upland’s PowerSteering Empowers Best Practice Deployment at Johnson Controls, Inc Request a Demo See PowerSteering in Action Learn More PSA – Professional services automation software to help grow your services business. Blog The Secret to Profitability: Resource Forecasting Case Study How DRA Saves Hours Every Week with Automation Request a Demo See PSA in Action Learn More Sales Productivity​Altify – Maximize your Salesforce investment with AI-enhanced productivity software for sellers. eBook The Practice of Account Planning Watch Interactive Demo See the Power of Altify Insights Request a Demo See Altify in Action Learn More Qvidian – AI powered RFP response and proposal management software to win new business faster. Blog 5 Signs You Need RFP Automation Software ROI Calculator Calculate your RFP Automation RPOI with Qvidian Request a Demo See Qvidian in Action Learn More RO Innovation – Amplify customer references to increase brand awareness and win more deals. Blog Take Your Customer Reference Program from Reactive to Proactive Case Study Informatica Enhances Reference-Based Sales Efforts Across Multiple Global Teams Request a Demo See RO Innovation in Action Learn More All ProductsSolutionsTechnologyContact Center & Customer Service – Answer questions easily. Resolve issues quickly. Drive agent productivity. Computer Telephony Integration (CTI) AI-connected knowledge management Customer feedback capture and insights Omnichannel AI knowledge management Content Lifecycle Automation – Automate business workflows, document processes and transactions. Secure cloud-based fax service with API support Content capture, AI-driven processing, intelligent routing, and fax High-volume personalized document composition AI-enhanced workflow automation and secure document management Digital & Mobile Marketing – Grow your audience, increase engagement, and drive action. AI-Powered email and newsletter software that grows and monetizes audiences Multichannel marketing automation AI-Assisted interactive promotions software to grow your opt-ins and ad revenue Powerful texting software built to mobilize supporters and drive donations Mobile messaging software for the ultimate customer experience IT and Supply Chain Management – Optimize technology investments and precisely manage procure-to-pay processes. IT financial management Supply chain execution Technology expense management Knowledge Management​ – Deliver the right answers, to the right person, at the right time. AI-connected knowledge management AI search, discovery, augmentation, generation, and delivery Omnichannel AI knowledge management Project Management – Prioritize, plan, and execute projects from start to finish. Business transformation and continuous improvement Professional services automation Project portfolio management Sales Productivity – Build pipeline and close more deals. AI-enhanced account planning, insights, and opportunity management Customer reference management Gen AI-powered proposal management and RFP response ResourcesAnalyst Report – Expert insights and market trendsBlogs – Industry insights and best practicesData Sheet – Detailed product features and capabilitieseBook – Comprehensive guides and technology overviewsGlossary – Key concepts, terms, and technologies explainedInfographic – Visual data for quick understandingPodcast – In-depth discussions and interviewsWebinar On-demand – Access expert sessions anytime, at your convenienceSuccess Story – Real-world customer experiencesVideo – Product overviews and highlightsWebinar – Live expert sessions and presentationsWhite Paper – In-depth research and analysis Gartner Report 2024 Gartner® Market Guide for Customer Service Knowledge Management Systems Guidance on tangible costs and benefits of Generative AI technology. See All ResourcesEventsNewsContact Us Why Adestra? Features Integrations Training Resources Blogs See All Resources Log In Support Request a Demo Adestra Why Adestra? Features Integrations Training Resources Blogs See All Resources Log In Support Request a Demo × Multi-Channel Marketing Automation Multi-channel marketing designed to engage your audience Drive conversions—from clicks to subscriptions—and engage your email audience with AI-powered personalised content and automated workflows. Request a Demo Book a Discovery Call   Trusted by global marketing experts and consumer revenue teams Get the ultimate return on your email investment. Scalable multi-layer workspace and account structure Easily visualise and build custom multi-step email journeys based on user behavior and interests. Download the eBook AI-powered persona segmentation Deliver emails at the optimal time for each of your recipients via machine learning based on historical metrics, refining with each and every send. Read more Creating Effective Customer Journeys with Email Everything you need to know about crafting successful customer journeys, including both a conceptual framework and actionable strategies for getting started. Read the guide Deliver the right content at the right time to the right audience. Eliminate manual, tedious tasks and focus on engaging your audience and driving revenue. AI subject line assistant Create engaging subject lines with our AI-enabled generator which builds multiple options based on your email content. Multi-variant split testing Test multiple aspects of your email campaigns, including subject lines and images, and Adestra will deploy the best performing version. Dynamic content Using built-in machine learning, provide readers with specific content based on past email interactions and detailed demographic data. Real-time reporting Dive into user-friendly data visualization, including heatmaps, benchmark reporting, geo-tracking, and more. Intuitive email builder Design beautiful emails, customised based on the subscribers’ device or email client, without knowing a line of code. Powerful data segmentation Create dynamic subscriber lists using filtering functionality that can then be used to facilitate automation journey decisions. Top 5 Best Practices for Email Subscriber Growth Watch our latest webinar to discover how you can enhance your email marketing efforts through smart, data-driven experiences. Watch it Now Email software that meets your unique needs Media & Publishing Deliver personalised digital experiences to monetise your audience. Discover More Marketing Agencies Manage multiple brands effortlessly with a flexible, scalable account structure. Discover More Events Manage your event portfolio seamlessly to event visibility and establish industry prominence. Charity Organisations Communicate with your supporters via seamless email automation programs to support your vital work. An award-winning solution Don't take our word for it. Take theirs. Media Publishing Marketing Agency Charities Incisive Media achieves a 165% increase in email open rate with Adestra Learn how one of the world's most established publishers in the finance and technology sectors, Incisive Media, improved engagement metrics and drove significantly more leads. Read case study Explore more case studies Penguin Random House sees an average 59% open rate due to email personalisation Learn how Penguin used Adestra to provide a more personalised experience through segmentation, resulting in improved engagement and sales. Read case study Explore more case studies The Jamieson Consultancy builds emails in 10 minutes instead of 4 hours with Adestra Discover how The Jamieson Consultancy were able to make smarter use of their time by automating their email campaign processes for their clients. Read case study Explore more case studies NSPCC increases fundraising capabilities with Adestra Read how the NSPCC was able to create a fully automated email experience to support their vital work with Adestra. Read case study Explore more case studies Industry-leading integrations Adestra offers an extensive library of integrations with best-in-class tools that work into your tech stack to help you achieve your goals, faster. Request a demo Interested in going multi-channel? Waterfall Mobile messaging software designed for the ultimate communication experience. Learn more Second Street Interactive contest & promotions software to grow your database and drive revenue. Learn more Ready to upgrade your ESP? Request a demo Products Altify BA Insight InGenius InterFAX Panviva Qvidian RightAnswers View all Job Functions Business Operations Contact Center HR & Legal IT Knowledge Management Marketing Project Management Sales Company About Team Careers Environmental, Social & Governance News Investor Relations Acquisition Strategy Support Get More Events Success Stories Resources Glossary Contact Frost Bank Tower 401 Congress Avenue, Suite 1850 Austin, TX 78701-3788, USA Facebook Twitter LinkedIn © Upland Software, Inc. All Rights Reserved. Security Privacy Policy Third-Party Subprocessors Anti-Slavery Policyenen1727995804https://adestra.com

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