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Marketing-Interactive | The leading source of advertising, marketing & media newsMarketing Interactive is Asia's leading source of advertising, marketing & media news. News coverage includes Singapore, Malaysia and Hong Kong, reaching out to all marketing & advertising related professionals.Marketing-Interactive | The leading source of advertising, marketing & media news Marketing-Interactive Marketing-Interactive Region:Singapore Change apac singapore hong kong malaysia indonesia thailand philippines Subscribe open in new window Search Menu partner insights news analysis agencies media opinions brand highlights tech tune in events awards southeast asia northeast asia australia conferences southeast asia northeast asia others open in new window masterclasses all sections articles partner insights news analysis agencies media opinions brand highlights tech tune in content hub open in new window awards open in new window agency of the year open in new window asia ecommerce open in new window digiz open in new window loyalty and engagement open in new window marketing events open in new window marketing excellence open in new window markies open in new window mob-ex open in new window PR open in new window the spark conferences open in new window content 360 open in new window digital marketing asia open in new window Leaders Connect open in new window PR asia events SE asia award NE asia award Australia award SE asia conference NE asia conference open in new window masterclasses follow us Facebook Twitter Linkedin Youtube Instagram Spotify Telegram tip off advertise close Region:Singapore Change apac singapore hong kong malaysia indonesia thailand philippines Option: Search by author search marketing interactive articles search site by author search article by author articles partner insights news analysis agencies media opinions brand highlights tech tune in content hub open in new window awards agency of the year open in new window asia ecommerce open in new window digiz open in new window loyalty and engagement open in new window marketing events open in new window marketing excellence open in new window markies open in new window mob-ex open in new window PR open in new window the spark open in new window conferences content 360 open in new window digital marketing asia open in new window Leaders Connect open in new window PR asia open in new window events SE asia award NE asia award Australia award SE asia conference NE asia conference masterclasses open in new window follow us Facebook Twitter Linkedin Youtube Instagram Spotify Telegram tip off advertise with us Option: Search by author search site by content search search site by author search Asia's leading source of advertising, marketing & media news. Most recent more Agencies Dentsu APAC names new managing director of gaming Partner Insights In conversation: Superminted’s leaders on joining SAMA News Study: 80% of consumers likely to switch brands that rely on AI-generated emails News giga! promotes 5G eSIM with AR filter 'giga E-xplorer ' Agencies LUMOS Intelligence officially lands in SEA with 4 new partners News TWG Tea brings hyper-personalisation to the tea drinking experience with new global site 04 October 2024 • Staff Writer News Levi's partners Beyoncé for global campaign celebrating the legacy of the brand 04 October 2024 Staff Writer Opinions The battle for consumer attention: Who comes up on top? 04 October 2024 Contributor News Zenyum's APAC CMO Bassam Abdel-Rahman steps down 04 October 2024 A'bidah Zaid Shirbeeni News Weekly Roundup: UNIQLO SG scrubs IG page clean, TikTok's search ad offerings and more 04 October 2024 Staff Writer News TUMI captures Lando Norris' playful spirit in new campaign, refreshes HK stores 04 October 2024 Staff Writer News Brands hop on the trend as Olivia Rodrigo brings her GUTS tour to SG 04 October 2024 Staff Writer News Singapore Kindness Movement fosters human connection with anthology series 04 October 2024 Vanessa Yuen Analysis These are 7 ways to make your ads more memorable to consumers 04 October 2024 A'bidah Zaid Shirbeeni Analysis Australia might ban socials for kids: Could it have an impact on SEA marketers? 03 October 2024 A'bidah Zaid Shirbeeni Partner Insights more In conversation: Superminted’s leaders on joining SAMA Epsilon adds Simrat Sawhney to leadership team as VP of sales and client growth for Asia Why more leading brands are embracing change of mind policies Carlsberg: Where passion brews Fishermen Integrated: Proudly making waves in Asia, and beyond Awards more Award News HK Disneyland and Above The Line strike gold at PR Awards HK 2024 27 September 2024 • Staff Writer Award News Did you make the cut for the Marketing Excellence Awards Singapore 2024? 29 August 2024 • Sha Nee Award News Did you make the cut for the Marketing Excellence Awards Indonesia 2024? 28 August 2024 • Staff Writer Award News Did you make the cut for the Marketing Excellence Awards Thailand 2024? 16 August 2024 • Sha Nee Upcoming events more Oct 2024 Asia eCommerce Awards 2024 Oct 2024 Marketing Excellence Awards Malaysia 2024 Nov 2024 Digital Marketing Asia Thailand 2024 News more TWG Tea brings hyper-personalisation to the tea drinking experience with new global site 04 October 2024 • Staff Writer Levi's partners Beyoncé for global campaign celebrating the legacy of the brand 04 October 2024 • Staff Writer Zenyum's APAC CMO Bassam Abdel-Rahman steps down 04 October 2024 • A'bidah Zaid Shirbeeni Weekly Roundup: UNIQLO SG scrubs IG page clean, TikTok's search ad offerings and more 04 October 2024 • Staff Writer Analysis more These are 7 ways to make your ads more memorable to consumers 04 October 2024 • A'bidah Zaid Shirbeeni Australia might ban socials for kids: Could it have an impact on SEA marketers? 03 October 2024 • A'bidah Zaid Shirbeeni How AI will impact our planet and how we can embrace green AI 02 October 2024 • Karen Wong Gen Alpha: Who they are and why you should care 30 September 2024 • Karen Wong Agencies more Dentsu APAC names new managing director of gaming 03 October 2024 • Vanessa Yuen LUMOS Intelligence officially lands in SEA with 4 new partners 03 October 2024 • Karen Wong Creative network GUT expands into Asia with SG office 02 October 2024 • A'bidah Zaid Shirbeeni dentsu's APAC CEO Robert Gilby steps down 27 September 2024 • Camillia Dass Media more YouTube is now rolling out ads when you pause a video 25 September 2024 • Camillia Dass FCM Travel Asia picks new head of marketing 23 September 2024 • Camillia Dass Why Netflix is in hot water with the Indian government over a show 03 September 2024 • Camillia Dass Malay newspaper Berita Harian launches new young audience platform 02 September 2024 • Camillia Dass Opinions more The battle for consumer attention: Who comes up on top? 04 October 2024 • Contributor Interview: Neil Patel on the role of AI in Asia's marketing future 01 October 2024 • A'bidah Zaid Shirbeeni How AI is changing the game for attribute discovery 01 October 2024 • Contributor What the evolution and future of digital out-of-home advertising could look like 30 September 2024 • Staff Writer Brand Highlights more Content Champions: RHB Bank Malaysia 25 April 2024 • Staff Writer Content Champions: Singlife 25 April 2024 • Staff Writer Content Champions: 10 brands acing content marketing in SEA 25 April 2024 • Staff Writer Content Champions: Toyota Indonesia 25 April 2024 • Staff Writer Content Champions: National Council Against Drug Abuse 25 April 2024 • Staff Writer Tech more Google's data centre investment to add US$3 billion to MY GDP by 2030 02 October 2024 • A'bidah Zaid Shirbeeni OpenAI's US$6.5B fundraising nears completion 24 September 2024 • A'bidah Zaid Shirbeeni GoTo Group partners Tencent to drive digital transformation 23 September 2024 • A'bidah Zaid Shirbeeni SG govt proposes new bill to tackle deepfakes during elections 10 September 2024 • A'bidah Zaid Shirbeeni South Korea police launch investigation into Telegram over deepfake porn 03 September 2024 • A'bidah Zaid Shirbeeni Tune in more #ExplainIt: Adland players share the latest DOOH trends marketers should take note of 12 September 2023 Karen Wong #ExplainIt: HK adland creatives on the recent 'Happy Hong Kong' campaign 09 May 2023 Vanessa Yuen Content360 convos: Tackling ad dollar wastage in content marketing 05 May 2023 Reema Dudekula #ExplainIt: HK marketers on how the industry can lure back top talent 28 April 2023 Karen Wong Marketing-Interactive Facebook Twitter Linkedin Youtube Instagram Spotify Telegram MARKETING-INTERACTIVE is an online publication of Lighthouse Independent Media. awards open in new window agency of the year awards open in new window asia ecommerce awards open in new window digiz awards open in new window loyalty and engagement awards open in new window marketing events awards open in new window marketing excellence awards open in new window markies awards open in new window mob-ex awards open in new window PR awards open in new window the spark awards conferences open in new window content 360 open in new window digital marketing asia open in new window Leaders Connect open in new window PR asia masterclass series open in new window masterclasses other links about us advertise with us contact us cookie policy events privacy policy tip off user agreement © Lighthouse Independent Media. 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