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podcastnewsdaily.com | The Most Trusted News in Radioinside radiopodcastnewsdaily.com | The Most Trusted News in Radio Skip to main content Sign Up Log In Dashboard Logout My Account Dashboard Profile Saved items Logout Home About Us Contact Us Advertise Terms of Use Privacy Policy Subscription Services Submission Forms Archive Sign Up For Daily Email Charts 2023: Most Powerful People In Podcasting Site search Search Sign Up Log In Dashboard Logout My Account Dashboard Profile Saved items Logout Site search Search Sign Up To Receive Podcast News Daily Email September 13, 2024 Toggle navigation Home About Us Contact Us Advertise Terms of Use Privacy Policy Subscription Services Submission Forms Archive Sign Up For Daily Email Charts 2023: Most Powerful People In Podcasting Friday, September 13, 2024 Study Finds 48 Million Americans Are Primed To Become True Crime Podcast Listeners. True crime may be one of the biggest podcast genres, but it doesn’t take a detective so see the opportunity that remains. Edison Research says 48 million Americans consume true crime content and podcasts but have yet to marry the two into listening to podcasts about true crime. Its True Crime Consumer Report, released in partnership with Audiochuck, also finds a deeper connection between true crime podcast listeners and the criminal justice system – including helping the victims. Read moreStudy Finds 48 Million Americans Are Primed To Become True Crime Podcast Listeners. WNYC Studios Parent New York Public Radio Again Cuts Staff. It’s déjà vu all over again for WNYC Studios parent New York Public Radio. A report by Gothamist says the broadcaster is again reducing its headcount and slashing programming across several properties — including the venerable WNYC 93.9 FM. Also seeing cuts are WNYC Studios, its podcast production house, and classical WQXR 105.9. The reason? Cost-cutting.  Read moreWNYC Studios Parent New York Public Radio Again Cuts Staff. TV’s Biggest News Program, ’60 Minutes,’ Expands To Audio With Podcast. The time has come for television news fixture “60 Minutes” to come to podcasting. The news magazine series that made its TV debut in 1968 will extend its reach with the 60 Minutes: A Second Look podcast series, set to debut next week. Hosted by CBS News correspondent Seth Doane, the podcast uses rare archival material to take listeners on a journey through the newsmagazine’s vault, sharing never-before-heard audio from interviews with some of the biggest names in politics and culture. Read moreTV’s Biggest News Program, ’60 Minutes,’ Expands To Audio With Podcast. BBC Steps Up Its Windowing Strategy To Steer More Listeners To Its Own App. The Kim Cattrall-starring audio series Central Intelligence debuts today from the BBC, but it won’t be easy to find on the app used by most Americans. It will only be available on the BCC Sounds app, and that is by design. The British broadcaster says it is stepping up the windowing of shows on its own app, keeping some podcasts to itself for up to 28 days before making them available on third-party apps. Read moreBBC Steps Up Its Windowing Strategy To Steer More Listeners To Its Own App. Hit True Crime Series ‘Empire On Blood’ Returns After Six Years With Director’s Cut. The true crime series Empire on Blood reached No. 1 on the charts when it was released six years ago. The series has come back to life, with the release of a director’s cut of the podcast that told the story of two young drug dealers who ruled an intersection in the Bronx, NY known as “The Corner on Blood" in the early 90s. Read moreHit True Crime Series ‘Empire On Blood’ Returns After Six Years With Director’s Cut. After Developing Its ‘IRL’ Live Event In Austin, Dear Media Heads To New York. Dear Media expanded into live events last year when it hosted a day-long celebration of podcasts for fans in Austin. It held another one in February. Now it is ready to take on New York, announcing it will host the fan-targeted Dear Media IRL – or “in real life” – on Nov. 2. The experiential event will feature conversations with fan-favorites and Dear Media hosts including Amanda Hirsch, Whitney Port, and Michael and Lauryn Bosstick, among others. Read moreAfter Developing Its ‘IRL’ Live Event In Austin, Dear Media Heads To New York. Are You Ready For Some Football (Weather)? There are plenty of podcasts about football, but Fox Weather saw its opening in a new series about football weather. During the NFL season, the network will release a one-of-a-kind sports weather podcast each Friday. Storming the Fieldwill break down how the weather will affect each week’s top NFL games and players. The video version of the podcast will also air on the Fox Weather TV network each Friday night. Read moreAre You Ready For Some Football (Weather)? The Weekly Download: What’s New In Podcasts This Week. After a quiet summer, September brings a flood of new podcasts include plenty that debut this week. They include series that dive into the dark side of finance and a mysterious L.A. church. There is also a new podcast about what happens when the defense attorney becomes the criminal. And a new series that celebrates the music of legend Stevie Wonder. And one that focuses on the pursuit of longevity. It’s a big week for new shows and here’s some of what’s new this week in podcasting. Read moreThe Weekly Download: What’s New In Podcasts This Week. Thursday, September 12, 2024 In GARM’s Absence, Ad Agency Oxford Road Steers Marketers To Adopt Civility Scores. Brand safety in its current state is “broken.” That is the assessment of the audio ad agency Oxford Road, which points to how buyers have been approaching some of the medium’s most popular shows. It is urging clients to shift to civility scores for a more contextually relevant assessment of an episode. Oxford Road’s State of Audio Advertising also tells buyers that while 2023 was a “buyer’s market,” things have changed. “We are now navigating a seller’s market,” it says. Read moreIn GARM’s Absence, Ad Agency Oxford Road Steers Marketers To Adopt Civility Scores. Using AI To Target Podcast Listeners Is Funneling Ads Deeper Into Acast’s Show Catalog. Artificial intelligence continues to bring new efficiencies to podcasting, mainly around how a show is produced. But one year after Podchaser debuted an AI-powered tool that would allow marketers to target podcast listeners by using a collection of data inputs, the company says it is living up to its promise to drive ad dollars deeper into the medium. Podchaser reports its Collections+ has allowed an additional 24% of Acast podcast creators to monetize their content. Read moreUsing AI To Target Podcast Listeners Is Funneling Ads Deeper Into Acast’s Show Catalog. Triton Says iHeart Holds First Place On Its U.S. Ranker In August. The iHeartPodcast Audience Network remained at the front of the pack in August according to Triton Digital, which says the sales network had 69.3 million average weekly downloads last month and 19.2 million average weekly users for its network of more than 500 shows. It was followed by the SiriusXM Podcast Network, NPR, Wondery and Audioboom.  Read moreTriton Says iHeart Holds First Place On Its U.S. Ranker In August. New Series From Actor Wilmer Valderrama Explores L.A.’s Mysterious Shekinah Church. Wilmer Valderrama, best recognized for his “NCIS” role on television, has championed podcasting in a way that few other actors have. He has embraced the medium to tell stories and elevate the voice of the Hispanic community, including through a partnership with iHeart’s My Cultura Podcast Network. The latest project from Valderrama delves deeper into the world of entertainment to explore the story of 7M Films and the L.A.-based Shekinah Church. Read moreNew Series From Actor Wilmer Valderrama Explores L.A.’s Mysterious Shekinah Church. Ben Shapiro Has Top Podcast For Conservatives, ‘Pod Save America’ Wins Among Progressives For political campaigns looking to target key groups of voters, podcasts continue to play a growing role. So far that is mainly through guest appearances, not advertising, but new data from Edison Research shows where campaigns could place their ads as they look to get out the vote in the final months of the 2024 election season. The partisan divide shows Americans on the left and right have very different preferences when it comes to which podcasts they tune into.  Read moreBen Shapiro Has Top Podcast For Conservatives, ‘Pod Save America’ Wins Among Progressives PodX Group Grows Again With Deal To Buy Sweden’s Perfect Day Media. PodX Group has acquired Perfect Day Media, one of the Nordics’ largest and most successful podcast studios, from its sister company PopHouse Entertainment. Terms of the deal were not announced. The sale follows the exit of Perfect Day Media founders Hannah Widell and Amanda Schulman at the start of the year.  Read morePodX Group Grows Again With Deal To Buy Sweden’s Perfect Day Media. Wednesday, September 11, 2024 Study: Many Consumers Feel Like They’re Invisible To Advertisers. A new study from iHeartMedia and Malcolm Gladwell’s Pushkin Industries finds that 44% of Americans feel ignored by advertisers — underscoring the differences between a large group of consumers and the values of marketers trying to reach them with products and services. The findings from the second annual “The New American Consumer 2.0” study were presented Tuesday in New York at iHeart’s AudioCon 2024 Read moreStudy: Many Consumers Feel Like They’re Invisible To Advertisers. Changing Web Addresses Leads Podscribe To Create Tools To Fill Podcast Attribution Gap. The future of ad cookies may get all the attention, but IP addresses are being modernized to allow for much longer addresses in the future. While great for the long-term future of the internet, in the near-term it is creating a gap in measurement for podcast advertisers. With IPv6 becoming the new standard, Podscribe has launched a solution to ensure advertisers are fully covered and are able to capture every podcast ad impression regardless of the IP type. Read moreChanging Web Addresses Leads Podscribe To Create Tools To Fill Podcast Attribution Gap. Storytelling Group The Moth Inks Ad Sales And Distribution Deal With Audacy Podcasts. The storytelling nonprofit The Moth has long been associated with public radio, but it will embrace commercial radio in the coming year. The Moth has formed a strategic partnership with Audacy Podcasts that will become home to its podcast feed. Audacy will handle distribution and advertising sales for the podcast, as well as video, social media, and sponsorships for live events beginning in 2025. Read moreStorytelling Group The Moth Inks Ad Sales And Distribution Deal With Audacy Podcasts. LAist Awarded $2.4 Million Grant to Bolster Local Journalism in Los Angeles. Local news coverage is under threat in many cities, but a $2.4 million grant to LAist – the parent of news/talk “LAist” KPCC Los Angeles (89.3) and podcast studio LAist Studios – will help solidify coverage in the L.A. market. The money,from a trio of foundations, will be disbursed during the next five years as part of the L.A. Local News Initiative. The public media organization says it will allow it to significantly increase its region-wide accountability journalism. Read moreLAist Awarded $2.4 Million Grant to Bolster Local Journalism in Los Angeles. Podcasts Part Of Sports Partnership Between Boston Globe And Tom Brady’s Shadow Lion. The Boston Globe is launching a new sports platform called B-Side Sports that looks to connect with New England sports fans through podcasts, video series and a bi-weekly newsletter distributed on Mondays and Fridays. A centerpiece of the launch is the strategic partnership between B-Side Sports and Shadow Lion, the creative studio co-founded by famed New England Patriots quarterback Tom Brady. Read morePodcasts Part Of Sports Partnership Between Boston Globe And Tom Brady’s Shadow Lion. Dan Harris To Take Ownership Of ‘10% Happier’ Podcast As He Splits From Company He Co-Founded. Changes are afoot for Dan Harris’ 10% Happier podcast. Harris is leaving the company that he co-founded saying he had “significant differences” with his partners. And the Ten Percent Happier app is rebranding to Happier. Harris will continue hosting the 10% Happier podcast and on March 1, 2025, he will take full ownership. The podcast will remain available on all major platforms, and existing subscriptions to both the app and the podcast will remain unchanged. Read moreDan Harris To Take Ownership Of ‘10% Happier’ Podcast As He Splits From Company He Co-Founded. Podcast News Bites: Adalyst Media, PodcastOne, LadyGang, Vox Media, Triton, Audiochuck. Adalyst Media, a network of podcasts with predominantly female audiences, has added Under the Influence with Jo Piazza to its slate of podcasts... PodcastOne’s LadyGang podcast is planning to hold a three-day retreat for fans next year in Miramar Beach, FL... Vox Media is relaunching the Recode Media podcast under the new name Channels with host Peter Kafka... Triton Digital says Audiochuck’s Crime Junkie was the top U.S. import among Australian podcast listeners during August. Read morePodcast News Bites: Adalyst Media, PodcastOne, LadyGang, Vox Media, Triton, Audiochuck. 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