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FMCG Gurus
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FMCG Gurus provides market research and insight into consumer attitudes and behaviours across the food, beverage and supplement markets worldwide.
FMCG Gurus LOGIN About Us Who We Are Our Mission Our Values Clients In The News Events Services Free Resources Report Store Blog Contact Contact Us Media Enquiries Subscribe To Our Newsletter Request a Demo Webinars Pricing Trends 2025 LOGIN FMCG Gurus × About Us Who We Are Our Mission Our Values Clients In The News Events Services Free Resources Report Store Blog Contact Us Contact Us Media Enquiries Subscribe To Our Newsletter Request a Demo Webinars Pricing Trends 2025 LOGIN About Us Who We Are Our Mission Our Values Clients In The News Events Services INTRODUCING OUR TOP TEN TRENDS FOR 2025 Watch Now Trend Digest Discover How our Solutions Add Value Top Ten Trends for 2024 Book a Demo Explore our Report Store Global Reports Top Ten Trends for 2024 Report Store Emotional Well-Being in 2024 Key Success Strategies Global Report Top Ten Trends for 2024 Discover More Welcome to our IVIE Create & Track Visual Data Top Ten Trends for 2024 Discover More FMCG Gurus - Consumer Experts, Insight Driven FMCG Gurus provides market research and insight into consumer attitudes and behaviours across the food, beverage and supplement markets worldwide. The leading global FMCG companies trust us in helping them make more informed decisions by leveraging our services and solutions. Explore our Five Key Topics for 2024 Health & Wellness Sustainability Indulgence Convenience Better For You Discover More with our Health & Wellness Insights In light of the Covid-19 pandemic, many consumers became both reactive and proactive in addressing various aspects of their health. This led to many consumers’ adjusting their dietary and lifestyle choices to facilitate their long term health. Almost 6 in 10 global consumers have looked to improve their mental well-being in the last year. of global consumers have taken greater interest in health-boosting ingredients in the last two years. 28% of global consumers have used apps to monitor their diet & lifestyle more closely. Discover More with our Sustainability Insights Consumers have become more conscious of global warming and food shortages. They expect all producers, to adopt resourceful practices that safeguard biodiversity and natural resources. of global consumers find upcycled ingredients appealing 47% of global consumers are skeptical about environmental claims. 53% of global consumers believe environmentally friendly products are too expensive. Discover More with our Indulgence Insights Affordable indulgence will be of great importance to consumers in the coming year. This trend is fuelled by a broader desire for moments of daily escapism that can help alleviate stress and boost feelings of happiness. 31% of global consumers enjoy small indulgences and treats on a weekly basis. 30% of global consumers have encouraged their family to sit down and eat the same meal together over the last year. of global consumers have sought out products/flavors that remind them of the past. Discover More with our Convenience Insights The lives of consumers are becoming more and more complex due to their busy, fast paced lives. As a result, consumers are prioritizing convenience and products that can be consumed on-the-go. of global consumers say time scarcity means they often turn to convenience food. 34% of global consumers said say the last year they would compromise on convenience products. 39% of global consumers on a diet to lose weight find nutritional labeling complex. Discover More with our Better For You Insights Across the globe, a significant proportion of consumers are looking to avoid or moderate their intake of ingredients deemed ‘bad’ for you, such as sugar and additives. Products with streamlined ingredient listings and free-from claims, without compromising on taste, will be of high appeal. Over 5 in 10 consumers find mood-enhancing claims on food and drink appealing. of global consumers say they have become more attentive to ingredient listings over the last year. 55% of global consumers like high in fiber claims on bakery products. Our Global Insights Discover our latest consumer insights across the food, beverage, and supplement markets worldwide. Global Report Understanding Consumer Behavior and Demand in the Probiotics Market in 2024 Probiotics Gut Health Consumer Insights Digestive Health Read More Blog Women’s health trends and embracing holistic wellness Women’s Health Holistic Wellness Sleep Health Emotional Wellness Read More Podcast A Why healthy ageing never tasted so good – FOOD MATTERS live Healthy Ageing Nutrition Functional Ingredients Consumer Demand Read More Global Report Digestive Health in Focus - Claims & Purchasing Habits - Global Report - 2024 Digestive Health Immune Health Emotional Well-being Gut Health Read More Blog Advances in Tailored Nutrition: Genetic Testing and the Pandemic Personalized Nutrition Tailored Approaches Innovation Customized Food Read More Article Navigating Trends In The Pet Food Market With FMCG Gurus Pet Care Natural Ingredients Nutrition Plant-Based Read More Global Report Emotional Well-Being in 2024 Key Success Strategies - Global Report Health & Wellness Emotional Wellness Mental Well-being Consumer Insights Read More Blog Skin health optimization in 2024 Skin Care Dietary Habits UV Light Functional Products Read More Article FMCG Gurus: Strategies for Early Life Nutrition in 2024 – nutritional outlook Health & Wellness Dietary Habits Lifestyle Nutrition Read More Our Report Store Download our Top Ten Trends for 2024 Trend Digest Download Now Our Services Consumer Insight FMCG Gurus' core focus is evaluating consumer insight, attitudes, and behaviors. These insights are critical for all elements of the supply chain. Read More Market Trends FMCG Gurus' market trends explore historical and future forecasted growth rates across the food, drinks, and supplement categories. Read More Product Analysis Our unique evaluation of products allows our clients to make informed decisions. Product tracking and analysis is a part of any successful idea. Read More View More Healthy Ageing Healthy Ageing identifies what the most significant health concerns are for consumers and how they are addressing these issues. Read More Country Profiles Our Country Profiles are snapshots on market data, consumer trends, attitudes, and behaviors on a country-by-country basis. Read More Taste & Nutrition FMCG Gurus believes Taste and Nutrition is the roadmap to any successful product. Explore our in-depth solution to understand why? Read More Category Analysis Category analysis provides market and consumer data to highlight what key trends are emerging in specific industries. Read More Medical Nutrition Our medical nutrition research examines all aspects of consumption occasions to identify how products can be continuously improved. Read More Ingredients FMCG Gurus provides insight and ingredient analysis for hundreds of ingredients across the food, drinks, and supplements industries. Read More Idea Generation FMCG Gurus' discover what is influencing decision-making today and how it will evolve by evaluating all areas of the supply chain. Read More Shopper Insights Shopper insights analyze how shoppers buy and why. What strategies to implement and how to ensure continued purchase. Read More Packaging Packaging solution identifies the role that consumers expect packaging to play and how this can be incorporated into strategies. Read More Show Less Some of our Clients Request a Demo Contact × FMCG Gurus Contact details: 00442070960559 Close Follow Us Sign up to our Newsletter FMCG Gurus About Us Blog Clients Events Expert Collaborations In The News Infographics Services Contact Us Media Enquiries Subscribe to our Newsletter Legal Report Store Free Resources Health & Wellness Insights Sustainability Insights Indulgence Insights Convenience Insights Better For You Insights Top Trends Request a Demo Terms & Conditions Webinars Privacy Policy About Us Blog Clients Events Expert Collaborations In The News Infographics Services Contact Us Media Enquiries Subscribe to our Newsletter Legal Privacy Policy Request a Demo Terms & Conditions Webinars Report Store Free Resources Health & Wellness Insights Top Trends Sustainability Insights Better For You Insights Convenience Insights Indulgence Insights Address FMCG Gurus, 4A Parkway, Porters Wood, St Albans, AL3 6PA, UK © M&R Insights Ltd 2024 Registered in England No. 9730354 Contact us     Terms & Conditions     Privacy Policy     Sitemap     FMCG Gurus is the trading name of M&R Insights LTD, registered in England No. 9730354 Click below to share this post: We use cookies to ensure that we provide you the best experience on our website. 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FMCG Gurus provides market research and insight into consumer attitudes and behaviours across the food, beverage and supplement markets worl...
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